Dawn McKinnon & Amanda Wheatley
dawn.mckinnon@mcgill.ca
amanda.wheatley@mcgill.ca
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Description
eMarketer is a database that provides reports related to 2-business in multiple industries. You can find articles, trend reports, and statistics.
Coverage
International.
How to use
eMarketer can be easily searches using keywords or by using the advanced filters under the search bar. You can limit your search by Topic, Industry, and Geography. After searching you can also apply additional filters like content type and demographics to get more specific results.
APA citations for eMarketer
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