Welcome to all those participating in the McGill X-1 Accelerator program at the Dobson Centre for Entrepreneurship. And welcome to those who may not be participating, but still want to learn!
On this page you will find resources to help you through the next stage of your startup as you head into Demo Days and begin to secure funding for your business. If you have any questions feel free to email or call your Librarian.
Business Model Canvas created by Alexander Osterwalder in 2008.
Market Research Canvas adapted by Amanda Wheatley in 2019.
At this stage in your venture, you should be considering what problem in the market you are looking to fix and what the effect solution will be. In order to do this, you will need to have a solid understanding of your industry and your target users.
Industry profiles in Canada, organized by NAICS code.
Directory of Business and Trade Associations
Lists of member associations, grouped by industry types.
Small Business Accelerator Guides - UBC
For more information on available resources, visit our Market and Industry Research page.
At this point in your venture, you are going to wanted begin the validation process to determine your "minimum viable product" or MVP. Below are links to resources to help your product testing and channel discovery research.
As you begin your growth period, you will focus on measuring your retention rates, making changes to your product-market fit, and using tools to optimize new channels. This is a great opportunity to review the market resources for consumer purchasing behaviour and commercialization tools.
Market Research and Marketing by Lech Kurowski and David Sussman
It's time to scale up! At this stage, you need resources to help promote and expand the growth you've already been building toward. Check out the tools below for information on how to manage your startup.
Now that you've grown and scaled, you will enter a mature phase of your startup. For information on resources you may need, check out the links below.
Patents, standards, and technical reports
Mergers and Acquisitions
Popular resources for VC and funding research can be found here.
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