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Finding company profiles
- Passport GMID
Focus on companies in the consumer goods & services industries. Background, competitive environment, market shares, industry data, outlook and more. Has related company reports.
- Mergent Online
Provides annual reports on public companies. Annual reports will provide you with a detailed description of a company's activities for the given year. You will likely want to look at the annual reports for the last few years to get a sense of how the company's business has developed.
Note: Public companies are required by law to produce these annual and other financial reports. They are targeted at investors, and are not always easy to read. However, if you take the time to read through them you can learn a lot about a company's activities and future plans.
Company profiles in the news
Another approach to finding company profile information is to search for articles or news stories that have been written on that company.
You'll find a list of the key databases for business articles and news over on our Articles guide.
Tip: You can use the filters provided by the databases to focus on more recent articles.
Librarian for Management & Business